This Content Creator Partnership Agreement (“Agreement”) is made and entered into by and between Jody Blackwelder dba GEN7 Outdoors (“GEN7 Outdoors”), and any person or entity (“Creator”) who agrees to these terms by submitting content to the GEN7 Outdoors platform.

1. Purpose & Scope

This Agreement outlines the terms of a non-exclusive partnership wherein the Creator will provide video content for distribution and monetization on the GEN7 Outdoors streaming television channel and associated platforms (“The Platform”). GEN7 Outdoors will distribute the Creator’s content and manage all advertising and monetization on The Platform.

2. Term & Termination

This Agreement shall commence on the date the Creator agrees to these terms and will continue on an at-will basis. Either party may terminate this Agreement for any reason upon providing thirty (30) days written notice to the other party. Upon termination, GEN7 Outdoors will remove the Creator’s content from The Platform within a reasonable timeframe.

3. Creator Obligations & Content Requirements

The Creator agrees to:

  • Provide Content: Upload video content (“Content”) to the GEN7 Outdoors content management system.
  • Content Ownership: The Creator represents and warrants that they are the sole owner of the Content and/or possess all necessary rights and permissions to grant the license outlined in Section 6 of this Agreement.
  • “Clean” Content: All submitted Content must be “clean,” meaning it is free of any outside commercials, third-party advertisements, or baked-in sponsorships.
  • Family-Friendly Rating: All Content must be suitable for a family audience. Any profanity or nudity must be edited out or covered.
  • Technical Specifications: All Content must meet the minimum technical requirements as outlined in the Creator Upload Guide.

4. GEN7 Outdoors Obligations

GEN7 Outdoors agrees to:

  • Distribution: Distribute the Creator’s Content on its streaming television channel and platforms.
  • Monetization: Manage and implement all advertising and monetization technology on The Platform.
  • Reporting: Provide the Creator with access to viewership data via the creator portal and, once monetization begins, provide reports on revenue generated by the Creator’s Content.

5. Revenue Sharing & Payment

The parties agree to the following revenue-sharing model:

  • Phased Approach: This partnership is launching in two phases.
    • Phase One (Content Acquisition & Syndication): The initial phase is focused on collectively building a content library of at least 350 hours. Once this requirement is met, GEN7 Outdoors will submit the 24/7 FAST Channel for syndication to major streaming services. Phase One is complete only after the channel is approved and goes live on these services. During Phase One, advertising will not be active, and therefore, no payments will be made to the Creator.
    • Phase Two (Monetization): This phase begins after the FAST channel is live and generating revenue. GEN7 Outdoors will monetize content through its syndicated FAST channel and from ads sold directly across the entire platform.
  • Revenue Share: Commencing in Phase Two, the Creator shall receive twenty percent (20%) of the Net Ad Revenue generated by their Content on The Platform. If the Creator is one of the first 100 partners to join (“The GEN7 Founders’ Circle”), this 20% revenue share is guaranteed for the lifetime of their partnership with GEN7 Outdoors.
  • “Net Ad Revenue” is defined as the gross revenue actually received by GEN7 Outdoors from its advertising partners, less any platform fees, third-party processing costs, and technology/delivery costs.
  • Payment Schedule: Payments shall be made to the Creator in the calendar month following the month in which GEN7 Outdoors receives the corresponding Net Ad Revenue from its advertising partners.

6. Content Ownership & Licensing

  • Ownership: The Creator shall retain full and complete ownership of their Content at all times.
  • License: The Creator grants GEN7 Outdoors a non-exclusive, worldwide, royalty-free license to host, stream, distribute, and monetize the submitted Content on The Platform for the duration of this Agreement. Because the license is non-exclusive, the Creator is free to distribute their Content on any other platforms.

7. Independent Contractor Status & Taxes

  • Independent Contractor: This Agreement does not create an employer/employee relationship, legal partnership, or joint venture. The Creator shall act as an independent contractor at all times.
  • Taxes & Required Forms: The Creator is solely responsible for all taxes on compensation received under this Agreement. The Creator agrees to provide GEN7 Outdoors with a completed IRS Form W-9 before any payments can be made. GEN7 Outdoors will issue an IRS Form 1099 to the Creator for all payments made during a calendar year, as required by law.